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@article{174262,
        author = {Mr.S.Vinothkumar and Ms.K.Shree Anjana},
        title = {A STUDY ON RELATIONSHIP BETWEEN ORGANISATIONAL STRATEGIES AND JOB SATISFACTION WITH SPECIAL REFERENCE TO TIRUPUR GARMENTS INDUSTRY},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {11},
        number = {10},
        pages = {3962-3965},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=174262},
        abstract = {The garment industry in Tirupur, a major textile hub in India, plays a crucial role in the country’s economy. However, employee job satisfaction remains a critical factor in sustaining productivity and organizational success. This study explores the relationship between organizational strategies and job satisfaction within the garment industry in Tirupur. It examines how strategic management practices, including leadership styles, employee engagement initiatives, compensation structures, and workplace culture, influence job satisfaction levels. Using a combination of qualitative and quantitative research methods, data was collected from employees across various levels in garment manufacturing units. The findings indicate a strong correlation between well-structured organizational strategies and higher job satisfaction, leading to increased employee retention and performance. The study highlights the need for organizations to adopt employee-centric strategies to enhance satisfaction and overall productivity.},
        keywords = {Organisational Strategies, Job Satisfaction, Garment Industry, Tirupur, Employee Engagement, Workplace Culture},
        month = {March},
        }