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@article{174984,
        author = {Dr.J.Nithya and R.Vijayakumar},
        title = {INNOVATIVE EMPLOYEE ENGAGEMENT STRATEGIES IN THE HYBRID WORK MODEL IN IT INDUSTRY},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {11},
        number = {11},
        pages = {1267-1269},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=174984},
        abstract = {The hybrid work model, which blends remote and in-office work, has transformed workplace dynamics. Organizations must develop innovative engagement strategies to maintain productivity, motivation, and collaboration. This paper explores employee engagement techniques tailored to hybrid environments, including flexible work policies, virtual team-building activities, and the integration of digital tools. The study highlights how companies can foster a strong workplace culture and improve employee satisfaction while navigating the challenges of hybrid work.},
        keywords = {Employee Engagement, Hybrid Work Model, Remote Work, Digital Tools, Workplace Culture},
        month = {April},
        }