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@article{181615,
        author = {V.Usha Padmini},
        title = {Changing Patterns of Consumer Behaviour in the Emerging Era of E-COMMERCE in India},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {12},
        number = {1},
        pages = {4937-4941},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=181615},
        abstract = {},
        keywords = {Pandemic, E -commerce Online shopping},
        month = {June},
        }