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@article{189916,
        author = {Dr.R.Sunil},
        title = {Sustaining Productivity and Corporate Culture in Decentralized Teams: A Strategic Framework for Hybrid and Remote Work},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {12},
        number = {8},
        pages = {4733-4737},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=189916},
        abstract = {Hybrid and remote work models have evolved from temporary arrangements into permanent organizational practices, especially within knowledge-driven industries. The growing reliance on decentralized teams has introduced significant managerial challenges related to supervision, productivity measurement, communication effectiveness, and corporate culture preservation. This study examines strategies for managing decentralized teams in hybrid and remote work environments, with specific emphasis on productivity enhancement and culture building. Using a descriptive and analytical research design based on secondary data drawn from academic literature, industry reports, and documented practices of Indian and global organizations, the study analyzes leadership approaches, communication systems, technology adoption, and cultural initiatives to develop an integrated strategic management framework. The study finds that trust-based leadership, outcome-oriented performance management, structured communication mechanisms, and deliberate culture-building practices substantially improve decentralized team effectiveness. The paper synthesizes these elements into a strategic framework and offers practical recommendations to assist Indian organizations in institutionalizing sustainable and resilient hybrid and remote work models.},
        keywords = {Hybrid Work Models, Decentralized Teams, Remote Leadership, Productivity Management, Corporate Culture, Strategic Framework, Indian Organizations},
        month = {January},
        }