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@article{190236,
        author = {Dr.Pratibha Mishra and Dr.Shikha Tripathi and Dr.Bachchu Singh Azad and Dr.Manisha Gupta},
        title = {POLLUTION IN RIVER GANGA (KANPUR): CAUSES AND CURES},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {12},
        number = {8},
        pages = {730-735},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=190236},
        abstract = {In India, the river Ganga is seen as a goddess and is worshipped by people. Even though there is a lot of respect for the river, its condition is getting worse, and Indians are not able to keep it clean. The Ganga is a river of faith, devotion, and worship. Indians consider its water to be "holy," and they believe it has "curative" powers.
The river is not only important for these beliefs but also serves as a major water source, supporting life for Indians since ancient times. The Ganga and its tributaries start from cold springs fed by Himalayan glaciers, which are pure and untouched by pollution. However, as the river flows downstream, it passes through heavily populated cities before joining the Bay of Bengal. From its source to its end, the water changes from clear and pure to dirty and filled with trash and sewage. For thousands of years, the Ganga and its tributaries have provided spiritual, cultural, and essential support to millions of people living in the river basin.
Today, due to increasing urbanization, the Ganges basin supports more than 45 percent of the population. With the growing population and fast industrial development along its banks, the river Ganga has reached an alarming level of pollution.},
        keywords = {Ganga River, water pollution, river pollution, India.},
        month = {December},
        }