IMPACT OF PRE-PURCHASE AND POST PURCHASE OF LIFE INSURANCE PRODUCTS

Mettu Sravani

IMPACT OF PRE-PURCHASE AND POST PURCHASE OF LIFE INSURANCE PRODUCTS

Authors: Mettu Sravani

Unique Paper ID: 153984
Volume: 0
Issue: no
PageNo: 270-273

Keywords: life insurance decision-model strategies.

Abstract:
This will determine the attributes which influence consumer decision making process while opting for any financial instruments or tax saving instrument like life insurance depending upon its flexibility, reliability of brand, liquidity and many other features. By understanding financial services can improve business for companies on the basis of the better service received. The insurance firms strive to identify customer requirements and develop strategies that allow them to meet the service level provided their competitors. This study tries to analyse which insurance company they prefer.

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Cite This Article

ISSN: 2349-6002
Volume: 0
Issue: no
PageNo: 270-273

IMPACT OF PRE-PURCHASE AND POST PURCHASE OF LIFE INSURANCE PRODUCTS

Available:https://ijirt.org/Article?manuscript=153984

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Impact Factor
8.01 (Year 2024)

UGC Approved
Journal no 47859

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