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@article{176526,
        author = {K. PRABU and MR. RATHANA KUMAR},
        title = {THE ROLE OF HR IN SHAPING ORGANIZATIONAL CULTURE},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {11},
        number = {11},
        pages = {5410-5414},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=176526},
        abstract = {Organizational culture is the other factor that greatly determines employees’ attitudes, job contentment and organizational performance. This culture is however cultivated, nurtured and developed by the Human Resources (HR) department. In this article, the following aspects of how HR affects organizational culture are discussed: value specification, staffing, training and development, performance management, and diversity, equity, and inclusion. Besides discussing the following essential issues: employee engagement, and HR leadership during the change process. Therefore, the emphasis placed by the article on the centrality of cultural perspective the key function of HR in order to create and sustain a positive and adaptable culture is underlined illustrating the importance of cultural fit in modern management.},
        keywords = {Organizational Culture, Human Resources, Core Values, Workplace Culture, Change Management},
        month = {April},
        }