Designing for Instant Gratification in Urban Fashion: A UX Research Paper on in-minutes Delivery Platforms

Q: How many days will it take for my paper to be published?

The review time for papers is not fixed. However, if the paper is accepted and the author completes the processing charges formalities, the paper will be published within a few working days.

Q: I would like to receive a hard copy of the journal materials. Are there any additional charges?

You can log in to the author portal and pay 500 INR to receive the hard copy materials.

Durgaprasad reddy Manda

Designing for Instant Gratification in Urban Fashion: A UX Research Paper on in-minutes Delivery Platforms

Authors: Durgaprasad reddy Manda

Unique Paper ID: 181079
Volume: 12
Issue: 1
PageNo: 3997-4006

Keywords: Instant Gratification UX Design Fast Fashion Hyperlocal Delivery Urban Consumers 10-Minute Delivery User Journey

Abstract:
Urban consumers are increasingly seeking immediate solutions to their needs, including fashion. This case study explores the design of a hyperlocal fashion delivery service that promises style at users' fingertips—within just 10 minutes. Drawing on user experience (UX) research and interaction design methods, we address how to balance the demand for speed, trust, personalisation, and fashion curation in a fast-paced urban environment. Through generative and evaluative research, persona development, user journey mapping, and low-fidelity prototyping, this project highlights the unique UX challenges of designing for instant gratification in fashion. The study emphasises the importance of emotion-driven design and seamless flow in satisfying impulse fashion needs without overwhelming the user. We reflect on the evolving role of UX design in facilitating trust and decision-making in time-sensitive services.

Download article

email to a friend

Cite This Article

ISSN: 2349-6002
Volume: 12
Issue: 1
PageNo: 3997-4006

Designing for Instant Gratification in Urban Fashion: A UX Research Paper on in-minutes Delivery Platforms

Available:https://ijirt.org/article?manuscript=181079

Impact Factor
8.01 (Year 2024)

UGC Approved
Journal no 47859

Join Our IPN

IJIRT Partner Network

Submit your research paper and those of your network (friends, colleagues, or peers) through your IPN account, and receive 800 INR for each paper that gets published.

Join Now