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@article{157759, author = {DR. SAUMITRA SUSHIL SAWANT and HUAFRID VIRAF BHATHENA}, title = {A STUDY ON CIRCULAR FASHION AS THE NEXT STEP IN SUSTAINABILITY}, journal = {International Journal of Innovative Research in Technology}, year = {}, volume = {9}, number = {8}, pages = {12-21}, issn = {2349-6002}, url = {https://ijirt.org/article?manuscript=157759}, abstract = {The research aims to trace the origin of sustainability in fashion and its evolution. This paper also aims to understand the concept of circular fashion and evaluate whether circular fashion can be looked at as the new sustainability. This is a qualitative research with the use of secondary data to show how the burgeoning importance of sustainability on fashion has also impacted the fashion industry and the steps the fashion industry needs to take in order to remain ahead of the sustainability curve. It looks at the different elements that constitutes ‘circular fashion’ and puts forth the idea that ‘circular fashion’ may be the new sustainability. }, keywords = {Circular Fashion, Evolution, Fashion Industry, Sustainability}, month = {}, }
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