Copyright © 2025 Authors retain the copyright of this article. This article is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

@article{170522,
        author = {Dr. Ranjeet Kumar Pandey},
        title = {The impact of social media on self -Esteem and body image},
        journal = {International Journal of Innovative Research in Technology},
        year = {2024},
        volume = {11},
        number = {7},
        pages = {3598-3602},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=170522},
        abstract = {This study investigates the impact of social media usage on self-esteem and body image among adolescents and young adults. With the increasing popularity of platforms such as Instagram, TikTok, and Snapchat, concerns have arisen regarding how social media influences individuals' perceptions of themselves, particularly regarding appearance and self-worth. A mixed-methods approach was employed, including surveys and interviews with a sample of 500 participants aged 15 to 25. The findings suggest a significant correlation between time spent on social media and negative self-esteem, as well as dissatisfaction with body image. Factors such as social comparison, exposure to idealized images, and the pressure to conform to beauty standards were identified as key influences. The study discusses potential interventions to mitigate the negative effects, including media literacy education and promoting body positive},
        keywords = {Social media, self-esteem, body image, social comparison, adolescents, young adults.},
        month = {December},
        }