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@article{174750,
        author = {Dr. P. V. Padmavathi and Lakshmi Saraswathi},
        title = {ROLE OF AI  IN THE MODERN DAY BANKING, AND ITS EFFECT ON FINANCIAL ECO SYSTEM},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {11},
        number = {11},
        pages = {554-559},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=174750},
        abstract = {The proposed theory is the transformative role of Artificial Intelligence (AI) in the banking sector and its profound effects on the financial ecosystem. We examine the benefits and challenges posed by AI, including its ability to disrupt traditional financial practices. The paper further discusses how AI can enhance fraud detection and prevention, thereby safeguarding financial institutions. analyzing the global implications of AI in finance, emphasizing the need for regulatory frameworks and ethical considerations. It includes benefits like Enhanced Customer Experience, Improved Risk Management, Fraud Detection and Prevention and Operational Efficiency. Based on specific use we can use Supervised learning algorithms like Random forest for fraud detection and K-Means Algorithm for segmenting customer Insights and these further help in predictive Analytics. The model is trained using historical data and validated with cross-validation techniques. A loop of continuous feedback is established for monitoring the AI systems, this can improve the accuracy and effectiveness.},
        keywords = {},
        month = {March},
        }