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@article{188860,
        author = {Anamika Dwivedi and Dr. Vinod Bhatnagar and Prof. Rajendra K. Khatik},
        title = {Fundraising and Financial Management in Performing Arts: With Reference To Theatre Organisations},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {12},
        number = {7},
        pages = {3664-3670},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=188860},
        abstract = {The main purpose of this study is to design and standardize measures to evaluate financial and fundraising strategies of performing arts organisations and to assess the impact of fundraising strategies on satisfaction, artistic and financial outcomes of theatre organisations. Purposive Sampling is used for selecting theatre groups and managers based on their active participation in theatre and Stratified Sampling is used for categorizing respondents based on demographic measurements. Reliability of data was checked through Cronbach’s Alpha and Regression analysis was applied to check the hypotheses and result shows that fundraising strategies significantly influence satisfaction, artistic and financial outcomes in Theatre organisations.},
        keywords = {Art, Management, Theatre, Fundraising, Financial},
        month = {December},
        }