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@article{193210,
        author = {Mr Munusamy A},
        title = {A Study on Growth Performance of Betel Leaf Production in Namakkal District},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {12},
        number = {9},
        pages = {4347-4353},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=193210},
        abstract = {Betel leaf cultivation, a key agricultural activity in Tamil Nadu, significantly contributes to both the State economy and cultural practices. This study examines the area, production, and productivity of betel leaf farming in Tamil Nadu, with a particular focus on Namakkal district, which has emerged as a leader in cultivation despite statewide declines. The research utilizes secondary data from the period 2010-2022, sourced from the reports of Horticulture Department of Tamil Nadu, to analyze trends and regional contributions to betel leaf farming. Results indicate that while the overall area and production of betel leaves in Tamil Nadu have decreased, Namakkal has consistently increased its share in both cultivated area and production. Furthermore, Namakkal has shown resilience by maintaining higher productivity levels than the state average, with productivity peaking at 129.7 per cent of the state level in 2016-17. The study also compares the top ten districts in Tamil Nadu based on area, production, and productivity, highlighting the dominance of districts like Namakkal, Karur, and Thanjavur. The findings suggest that despite challenges, such as fluctuating production and declining cultivated areas in many regions, Namakkal is success can be attributed to efficient farming practices and better support systems. The paper concludes by recommending measures for promoting sustainable betel vine cultivation across the state, focusing on improved agronomic practices, infrastructure, and market access to enhance both productivity and profitability in Tamil Nadu betel leaf farming sector.},
        keywords = {Betel Leaf Cultivation, Namakkal District, Agricultural Trends, Horticulture Data},
        month = {March},
        }