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@article{171379,
        author = {NARAYANA C N},
        title = {The Global Marketplace: Dimensions of International Marketing},
        journal = {International Journal of Innovative Research in Technology},
        year = {2024},
        volume = {5},
        number = {10},
        pages = {560-563},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=171379},
        abstract = {In today's interconnected world, businesses can no longer afford to focus solely on domestic markets. The global marketplace offers vast opportunities for growth and expansion, but it also presents complex challenges. This paper explores the dimensions of international marketing, providing insights into the cultural, economic, and regulatory factors that shape global market dynamics.},
        keywords = {International Marketing, Global Marketplace, Cultural Dimensions, Economic Factors, Regulatory Environment.},
        month = {December},
        }