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@article{185173,
        author = {U.BANGARAPPA and HARSHITHA.G},
        title = {A STUDY ON CUSTOMER SATISFACTION TOWARDS ONLINE SHOPPING},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {12},
        number = {5},
        pages = {307-311},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=185173},
        abstract = {This project talks about how people in Ballari City feel about online shopping. Many people shop online sometimes, mostly to buy clothes, electronics, and beauty products. They like it because it is easy, saves time, gives good prices, and lets them read product reviews. Young people, especially between 18 and 25 years, shop online the most. They want a fast, safe, and smooth experience. To make things better, companies should improve their websites, offer quick support, and make the return process easy. A new idea called Digi Pin can also help delivery people find homes easily in rural areas.},
        keywords = {Customer Satisfaction Online Shopping Product and Services E-Commerce},
        month = {October},
        }