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@article{191238,
        author = {Dr. Nirav Pandya},
        title = {Digital Pedagogy in Teachinsg Business Management: Need of The Hour},
        journal = {International Journal of Innovative Research in Technology},
        year = {},
        volume = {12},
        number = {no},
        pages = {1251-1256},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=191238},
        abstract = {The rapid digitalization of business environments has necessitated a fundamental shift in pedagogical approaches within undergraduate business management education. Digital pedagogy, grounded in experiential, participatory, and technology enabled learning, emerges as a timely and effective response to evolving learner expectations and industry imperatives. Drawing on contemporary literature and thematic synthesis, this paper contends that digital pedagogy profoundly enhances conceptual clarity, applied understanding, and managerial acumen when meticulously aligned with intended learning outcomes, transcending its role as mere technological embellishment. In an era where students' attention spans have dwindled often to mere seconds and conventional methodologies erode subject interest, learners immersed in daily digital ecosystems rightly anticipate parallel innovations in teaching.
Reviewed scholarship illuminates how digital instruments foster active learning, contextual immersion, and instantaneous engagement, particularly vital in management education's demand for seamless theory-practice fusion. Platforms like Moodle's Learning Management Systems (LMS) orchestrate structured content dissemination, formative assessments, and iterative feedback loops, empowering blended paradigms that cultivate learner agency. Google Workspace, meanwhile, galvanizes collaborative endeavors case dissections, group symposia honing indispensable teamwork and analytical prowess for tomorrow's managers.
Venturing beyond staples, avant-garde practices proliferate: mime-infused instruction vivifies esoteric concepts like leadership archetypes and negotiation dynamics through embodied, non-verbal epiphanies; brand Instagram realms morph into pulsating marketing vivaria for dissecting digital identities, consumer dialogues, and narrative stratagems; corporate portals and e-dispatches furnish unadulterated artifacts for probing enterprise architectures, communicative ethos, and sustainability ethos. This inquiry unveils a pivotal research lacuna in harmonizing such vernacular tools for nascent scholars, proffering a pioneering thematic scaffold. Emergent insights affirm digital pedagogy's alchemy in igniting fervor, industrial congruence, and elevated cognition. Ergo, it transcends optionality, becoming the sine qua non for equipping business acolytes in a digitally hegemonic marketplace.},
        keywords = {Digital pedagogy, business management education, undergraduate teaching, experiential learning, digital tools, blended learning},
        month = {},
        }